At Amschela our brand is simple…we just love handbags, whether it be messengers, totes, day bags, structured, unstructured, cross body, evening, purses, leather, faux leather, casual or designer.

Amschela recognises that each handbag made and sold tells its own story to the individual purchaser. Amschela aims to bring its clientele a stylish and affordable handbag collection with sleek fun lines that resonates with their own unique individuality and personal lifestyle. Amschela strives to ensure that our handbags are individually sourced, manufactured and created with our clientele’s personality central to our vision.

So here we are on our 2nd Collection – The Fleur Amore Collection – an exciting mix of deep tones incorporating seasonal favourites of leather, faux fur & velvet featuring our 1st Face of Amschela –  Ella Riggs. The new collection introduces our 1st range of purses as requested by you our customers and the collection is entwined with a subtle floral &  pearl overtone. We thank you for ‘rocking’ with us as a new handbag brand and we are delighted that our 1st Collection was embraced not only by YOU but also by the stunningly beautiful Naomi Isted (Editor in Chief of Ultimate Lifestylist & Hello! Fashion & Beauty Blogger), who has graciously worn our handbags at London Fashion Week AW17 , showcased our brand on the Red Carpet for the My Little Pony & Daddys Home 2 Movie Premieres and has in the process been featured in numerous Daily Mail Online  features wearing our handbags,  – What an amazing start! –  Thank you for your support, Naomi.

To our customers: -We hope you like our 2nd Collection and with your support our goal is that we continue to grow as a reputable handbag brand of choice, focused on you, our customers. We embrace you all on the Amschela journey -. Without YOU there is no US!

Happy Shopping

Love Amschela xxx

Special Mention: Katie Smith (Angel Jackson UK) – thank you for all your advice & support.